An eager reader forwards a fundraising letter he received from the Republican National Committee, who insist that America is lost if he doesn't send his $25:
RNC Fundraising Letter Feb 2014
Obama shocking, America unrecognizable, shredding Constitution, "government control over all aspects of your life"—yadda yadda yadda.
My friend and I are used to political hyperbole. What sets my readers scratching his noggin is the letter's red-letter warning that his "Republican Membership" is Inactive/Lapsed. "I never joined the RNC," writes my friend, "and certainly didn't send them any money at any time."
That's direct-mail political marketing for you, ignoring the facts, creating a false sense of urgency, and preying on inattentive consumers.